Priscila Alves

Priscila Alves is an experienced marketing professional currently serving as a Pleno Marketing Analyst in CRM at Bradesco since August 2023, focusing on implementing email, push, SMS, and WhatsApp communication strategies and providing training in Salesforce Marketing Cloud tools. Previously, Priscila worked at Grupo Casas Bahia from January 2022 to July 2023, where responsibilities included promoting the VIP Casas Bahia loyalty program and managing communication strategies through various digital channels. Experience also includes roles at C&A Brasil, Mercado Livre, and a foundational position as a Young Apprentice at Mercado Livre. Priscila holds a degree in Business Management and Innovation from Fatec Sebrae, along with additional certifications in marketing and technical training in precision mechanics.