Anakarina Pacheco Riveros

Anakarina Pacheco Riveros is a skilled marketing professional with a diverse background in product management and creative design. Currently serving as Product Manager Marketing at Banco Falabella Chile since July 2023, Anakarina previously held the position of Diseñadora in Marketing at Falabella Financiero, where responsibilities included generating commercial campaigns and managing branding for financial products. Anakarina also has experience as Art Director at Agencia Blok, leading internal and external communication campaigns for various national and multinational companies. Additional roles include content production at McGregor and marketing management at Red Odontológica SmartDent. Anakarina's academic background includes a degree in Graphic Design from Duoc UC and studies in Commercial Engineering at Universidad San Sebastián.