Maria Fernanda Vargas Courbis currently serves as the Head of Business Intelligence at Banco Falabella Chile since August 2022. Prior to this role, Maria Fernanda was the Regional Head of Loyalty & Personalization at Falabella.com from October 2020 to August 2022 and held leadership positions in marketing and web intelligence at Falabella Retail S.A. from August 2015 to June 2019. Maria Fernanda's earlier experience includes product management for the CMR Falabella credit card and roles focused on customer intelligence at CMR Falabella and Banco Falabella Colombia. Maria Fernanda gained analytical expertise as a Reporting Manager and Analyst at Penta Analytics. Educational qualifications include a Master of Science in Marketing and Business Analysis from the University of Edinburgh Business School and a degree in Civil Industrial Engineering from Universidad de Chile.
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