Marta Cecilia Alvarez Riera

Assistant To Vice President at Banco La Hipotecaria

Marta Cecilia Alvarez Riera has a diverse work experience in the banking industry. Marta Cecilia started their career in 2006 as an Ejecutivo de Marketing Intelligence at Banco Continental. In 2007, they joined Banco La Hipotecaria and held various roles including Gerente Ejecutivo de Mercadeo, where they were responsible for creating and organizing marketing and customer service areas, developing and executing regional marketing budgets, and strategizing to increase customer traffic. Marta Cecilia also served as the Director Ejecutivo and Gerente Ejecutivo de Gestion Humana y Cultura Corporativa, overseeing human resources development, implementing corporate communication strategies, and managing corporate social responsibility initiatives. Additionally, they played a key role in establishing the Sistema de Atención de Reclamos at Banco La Hipotecaria, implementing measurement tools and processes for complaint handling.

In 2006, Marta Cecilia Alvarez Riera attended Ulacit and completed a Master of Business Administration (MBA) degree in Human Resources Management/Personnel Administration, General.

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