Tania Vargas has a diverse and extensive work experience in marketing and advertising. Tania is currently working as the Head of Media & Advertising at Banco Sabadell en México since September 2023. Prior to this role, they served as the Head of Marketing at Creditea México from July 2020 to August 2023. In this position, they led the marketing area and developed comprehensive strategies to drive business growth, increase brand visibility, and generate leads.
Before joining Creditea México, Tania worked at IPF Digital as a Sr. Digital Channel from September 2018 to July 2020. Tania'sresponsibilities included building and managing affiliate channels, negotiating digital partnerships, and optimizing affiliate campaigns.
Tania also worked at 4finance as a Senior Marketing Specialist from October 2017 to September 2018, where they coordinated digital and offline strategies, conducted market analysis, and implemented marketing and advertising campaigns. Earlier in their career at 4finance, they worked as a Marketing Specialist from April 2016 to September 2018, focusing on lead and sales forecasts, competitor research, and coordination with external agencies.
Tania began their career at Fox International Channels (FIC) as a Marketing Coordinator from July 2015 to February 2016. Tania also had a brief stint as a Marketing Consumer Intern from March 2015 to June 2015, where they supported the consumer marketing team in various activities such as ratings analysis, offline marketing campaigns, and internal communication.
Overall, Tania Vargas has gained valuable experience in marketing and advertising across various industries and has showcased their skills in developing strategies, executing campaigns, and driving business growth.
Tania Vargas completed their Master of Business Administration (MBA) degree at Esden Business School in 2022. Before that, they pursued a degree in Estrategia Comercial at Universidad Anáhuac from 2020 to 2021, specializing in sales, marketing promotion, and commercial activities. Tania earned their bachelor's degree in Marketing from the same university between 2011 and 2015. Additionally, they obtained certifications in Diplomado en Estrategia Comercial from Anáhuac Online in 2021 and Online Marketing Fundamentals from Google in 2017.
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