EO

Esstefannie Estevez Ochoa

VP Influencer Marketing at Band of Insiders

Esstefannie Estevez Ochoa is a seasoned professional in influencer marketing, currently serving as VP of Influencer Marketing at Band of Insiders since November 2019. With extensive experience in managing influencer campaigns for over 50 brands, Esstefannie leads a team dedicated to executing innovative marketing strategies that activate more than 3,000 content creators annually, all while overseeing a significant budget allocation. Previous roles include leadership positions in influencer marketing at Grupo Heineken and Grupo Danone, as well as editorial direction at Isopixel One. Esstefannie's professional background encompasses various marketing and content management functions across multiple companies, including DeQuéBuzz and Vans, showcasing a strong foundation in digital engagement and community management. Esstefannie holds a degree in Administration of Information Technologies from Universidad del Valle de México.

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