Bank Albilad
Rafay K. is a Senior Product Development Officer at Bank Albilad since July 2023, focusing on innovative digital lending solutions for SMEs to drive growth in banking. Previously, Rafay served as Manager of AI and Innovation Strategy at DirectFN from September 2020 to August 2023, where innovative strategies were developed to enhance customer experience in FinTechs and banks. In a prior role at DirectFN, Rafay was an Innovation Management Lead, successfully partnering with stakeholders to implement AI and machine learning in Wealth Management, achieving 100% automation in advisory services. Rafay also worked as a Prototype Developer at DirectFN, creating mobile application prototypes tailored for Millennial and Gen-Z users. Rafay holds a Master of Engineering in Electrical and Electronics Engineering from the University of Nottingham, obtained in 2020.
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