Bank of Ireland
Rachel Fitzpatrick is a seasoned marketing professional with a diverse background in brand management and digital marketing. Currently serving as Brand Marketing Manager for Corporate & Commercial at Bank of Ireland since September 2023, Rachel's prior experience includes leading digital marketing initiatives for Europe at Accenture, where a focus was placed on enhancing client experiences through data-driven insights. Rachel has also held senior marketing roles at Ergo, where comprehensive marketing plans were executed, and Capita, managing marketing and client engagement in both education and enterprise sectors. Additional experience includes event coordination for The Shark Awards and a foundational role at SureSkills, along with a brief tenure at the Arts Council of Ireland. Rachel holds a Qualified Marketers Exam from the Marketing Institute of Ireland and degrees in Business from Technological University Dublin and The Berlin School of Economics and Law.
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Bank of Ireland
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Bank of Ireland provides banking and financial services. It operates through five segments: Retail Ireland, Bank of Ireland Life, Retail UK, Corporate & Treasury and Group Centre.