Arini Soraya is an experienced professional in the digital banking sector, currently serving as the Digital Banking National Sales Lead at PT Bank BTPN Tbk since July 2016, where responsibilities include comprehensive customer acquisition strategies for the JENIUS platform. Prior roles within the JENIUS division include Digital Banking Sales Lead, Digital Banking Channel Acquisition Lead, and Digital Banking Senior Sales Manager. Arini's career also includes a tenure at British American Tobacco from November 2012 to July 2016, where roles included Shopper Activation Manager and Junior Manager of Marketing Communication. Arini holds a diploma from The University of Manchester and has completed studies at Institut Teknologi Bandung and Northeast High School.