Natnicha R.

Natnicha R. is a seasoned professional in digital strategy and analytics, currently serving as Senior Sales & Marketing Manager at Banyan Tree Group since December 2022. Previously, Natnicha held the position of Digital Strategy & Analytics Manager at Chiva-Som International Health Resorts Co., Ltd. from July 2017 to December 2022, where responsibilities included cross-functional collaboration to enhance campaign performance and consumer marketing. As a Global Sales Manager, Natnicha managed around 200 sales accounts across 22 countries, focusing on performance optimization and relationship building. Additional experience includes roles as Project Manager/Legal Consultant at Mikkeller, Legal Associate at The Asian Pacific American Legal Resource Center, and a trainee associate at Weerawong, Chinnavat & Partners. Natnicha holds a Master’s Degree in Business Law from USC Gould School of Law, a Master’s Degree in International & Comparative Law from Southern Methodist University, and a Bachelor of Laws in International Law from Chulalongkorn University.