BARC is a leading analyst firm for data & analytics and enterprise software with a reputation for unbiased and trusted advice. Our expert analysts deliver a wide range of research, events and advisory services for the data & analytics community. 
Our innovative research evaluates software and vendors rigorously and highlights market trends delivering insights that enable our customers to innovate with data, analytics and AI.
BARC’s 25 years of experience with data strategy & culture, data architecture, organization and software selection help clients transform into truly data-driven organizations. 

Enterprise Software

BARC

Carsten Bange

Shawn Rogers

The Marketing & Research Team at BARC is responsible for promoting the company's expertise in data and analytics while conducting in-depth market research to identify trends and insights. They create targeted digital marketing campaigns, manage content creation, and organize events to engage the data community. This team plays a crucial role in enhancing BARC’s visibility and influence in the market, driving customer engagement, and supporting clients in their journey towards becoming data-driven organizations.

Marketing & Research Team

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