Petra Swanson

Petra Swanson is an accomplished professional with extensive experience in insight management and strategic direction. Currently serving as a Senior Insight Manager at Barclays since April 2023, Petra leads knowledge management and best practice initiatives across the Barclays Group. Prior to this role, Petra held key positions at Europanel as Global Account Director and Strategic Insight Director, and at TNS as Director. Additional experience includes serving as Project Manager at Network Research and Research Coordinator at Resource. Petra holds a BA in International Management from Amsterdam University of Applied Sciences and a BA in Marketing & Communications from London Guildhall University.