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Jorge Muñoz Anadón

Director Indirect Spend Global Cocoa at Barry Callebaut Group

Jorge Muñoz Anadón is a seasoned procurement professional with significant experience in indirect spend management. Currently serving as the Director of Indirect Spend Global Cocoa and Head of General Services at Barry Callebaut Group since November 2019, Jorge leads a team of four buyers and oversees responsibilities in IT and HR on a global scale. Previously, as the European Indirect Procurement Manager at Grupo Sesé, Jorge managed a budget of €200 million across six countries. Jorge has also held roles at Imperial Meat Products and Campofrio Food Group, where achievements included the deployment of corporate sourcing strategies and the implementation of procurement processes across multiple European business units. Jorge's career began with a Sales Analyst position at LG Electronics after completing a Business Administration degree at Universidad de Zaragoza.

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Barry Callebaut Group

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The Barry Callebaut Group serves the entire food industry, from industrial food manufacturers to artisanal and professional users of chocolate, such as chocolatiers, pastry chefs, bakers, hotels, restaurants or caterers. The global brands catering to the specific needs of these Gourmet customers are Callebaut® and Cacao Barry®, Carma® and the decorations specialist Mona Lisa®.


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