Rianne B.

Rianne B. currently serves as a Marketing & Sales Coordinator at Barry Callebaut Group since October 2025, following a role as Account Support Manager in the Commercial Talent Program at Mondelēz International from August 2023 to October 2025, where responsibilities included end-to-end support for key retail partners such as Albert Heijn and AS Watson. Previous experience includes working as a Hubspot Consultant at Conversion Crew, focusing on client portfolio management from January 2022 to September 2023, and a Digital Marketing and Social Media Marketeer at Qualitier, where tasks involved content creation and performance analysis. An internship in Brand Management and Marketing at Henkel provided insights into the Laundry and Homecare market in the Benelux. Rianne B. has held leadership roles in the Academic Committee at Mercurius Wageningen and has experience in entertainment with Capfun by Franceloc. Education includes a Master's degree in Marketing Management from Tilburg University and a Bachelor's degree in Business and Consumer Sciences from Wageningen University & Research.