Barry's
Marcus Richards has diverse work experience across various roles and industries. Marcus currently holds the position of Chief Operating Officer France at Barry's, where they are responsible for overseeing operations and leading the marketing efforts to increase brand awareness. Prior to this role, Marcus served as the Head of Marketing & Operations France at Barry's, where they successfully developed integrated marketing strategies and revenue streams while ensuring compliance with health regulations. Marcus also worked as a Marketing Manager at Barry's and played a crucial role in driving brand growth through effective marketing strategies.
Before joining Barry's, Marcus worked as a Brand and Marketing Consultant, primarily focusing on start-ups in skincare, fashion, and other consumer brands. In this role, they developed digital and content strategies and gained expertise in campaign management. Marcus has also worked as a Freelance Producer at KCD, where they successfully managed the launch event of Barry's Bootcamp in Paris in collaboration with Balmain's creative director.
Marcus has experience in project management as an Account Manager at Ensemble Australia, where they handled creative, digital, and media strategies for various clients. Marcus also worked as an Account Executive at Totem Communications Australia, gaining valuable experience in client management. Marcus's early career includes working as a Campaign Marketing Specialist at Laser Clinics Australia, where they played a pivotal role in driving national marketing initiatives.
Throughout their career, Marcus has demonstrated their ability to develop innovative strategies, manage projects, and drive business growth. Marcus'sexpertise in marketing, operations, and project management make him a valuable asset to any organization.
Marcus Richards completed their high school education at Newington College from 2003 to 2008. Subsequently, from 2009 to 2013, they attended the University of Technology Sydney and obtained a Bachelor's degree in International Studies and Communications with a focus on Social Inquiry.
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Barry's
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Barry's is the original high-energy cardio and strength interval training workout. Having launched in 1998 in Los Angeles it went on to spur a global boutique fitness movement. Since then, it has grown from “The Best Workout in the World,” to become not just a fitness leader, but a community and lifestyle with innovative in-studio and digital class modalities, Fuel Bars, retail offerings, and a competitive loyalty program. With more than 84 studios spanning 14 countries, plus Barry’s X – the brand’s inaugural digital fitness experience – Barry’s now brings its global Fit Fam community to its signature Red Room both virtually and physically. Following the success of the original workout, Barry’s expanded its class offerings to include: LIFT (a 50-minute class focusing on strength training with monthly benchmarks for attainable goal setting); RIDE (a 50-minute class offering high-intensity interval training style indoor cycling paired with traditional Barry’s floor work); and Barry’s X, the first-of-its-kind digital fitness community, that features both Live and On-Demand classes, each with Express and Full Length versions. Now a worldwide phenomenon with a cult-like following, Barry’s makes working hard and getting strong, fun.