Rachel Hilburn is an experienced marketing professional with a diverse background in growth and lifecycle marketing, particularly in the pet industry. Currently serving as the Head of Growth at Basepaws since November 2022, Rachel previously held multiple roles at Rover.com from April 2016 to November 2022, including Senior Growth Marketing Manager, Lead of CRM Strategy, and Email Marketing Manager. Rachel's expertise encompasses driving customer engagement, managing P&L responsibilities, and executing integrated marketing campaigns to enhance retention and acquisition. Additional experience includes positions at Savers, SNUPI Technologies, Seattle International Film Festival, and Seattle Mariners, complemented by a Bachelor of Business Administration in Marketing from the University of Washington.
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