Ken Farber

Vp, Client Development at Basis Technologies

Ken Farber has extensive work experience in the field of advertising and media sales. Ken most recently worked as the VP of Client Development at Basis Technologies. Previously, they held positions such as Director of Brand Partnerships at AdTheorent, Director of Business Strategy & Development at Goodway Group, and Sales Director at Bazaarvoice. Ken also worked at Yahoo as an Account Director and at Centro as the Director of Client Development. Before that, they founded and served as President of Ranger Media Group, Inc., a media publishers' representation firm. Ken started their career at Newsweek, Inc. as a Southeast Advertising Sales Manager and later became the New York Advertising Sales Manager. Ken also gained sales experience at G+J Media, working as a Sales Representative for McCall's Magazine and Family Circle Magazine.

Ken Farber holds a Bachelor of Science degree in Marketing from LIU Post. Ken has also obtained various certifications, including the Google Ads Search Certification, Google Ads Video Certification, Google Ads Shopping Ads Certification, Trading Academy Certified - Connected TV from The Trade Desk, Inc., and multiple certifications from The Trade Desk, Inc. including Marketing Foundations, Practitioner, Specialist, Strategist, and Professional.

Links

Previous companies

AdTheorent logo
Goodway Group logo
Newsweek logo
Bazaarvoice logo
Yahoo! logo

Timeline

  • Vp, Client Development

    November, 2021 - present