Dustin Schumacher

Dustin Schumacher is a seasoned marketing professional with extensive experience in social and influencer marketing, particularly within the outdoor and sports industries. Currently serving as the Director of Social and Influencer Marketing at Bass Pro Shops, Dustin oversees the activation of pro staff across multiple brands and develops strategies to enhance brand awareness. Previously, Dustin held roles as Market Manager for the Polaris Slingshot at Fizz and Director of Marketing for USF Athletics, where responsibilities included executing comprehensive marketing plans and enhancing fan engagement. Dustin's career also includes significant tenure at Red Bull, where various roles encompassed sports marketing and field marketing management, contributing to brand affinity and community engagement. Dustin earned a Bachelor of Science degree in Environmental Science from Florida State University.