Jason Decker

Jason Decker is a seasoned professional in retail marketing and operations with over two decades of experience. Currently serving as Senior Director of CoBrand & Loyalty Programs at Bass Pro Shops since 2012, Jason leads various loyalty strategies, including the Bass Pro Shops CLUB and Cabela's CLUB programs. Prior roles include Director of Marketing, Risk & Data Intelligence, where Jason developed acquisition strategies across multiple channels, and Sr Manager of Marketing & Operations, focusing on customer engagement in over 150 locations. Before joining Bass Pro Shops, Jason was Regional Manager of Sales & Operations at Toys R Us, overseeing operations for more than 180 retail locations. Jason holds a Bachelor of Science and Bachelor of Music degree from the University of Nebraska-Lincoln.