Cindy C. is a seasoned marketing professional with extensive experience in digital marketing and brand management within the healthcare and technology sectors. Currently serving as a Senior Marketing Manager at Baxter International Inc. since September 2019, Cindy built and expanded the marketing communications and digital marketing function following the acquisition of BardyDx. Previously, as a Senior Digital Marketing Manager at SAP, Cindy launched comprehensive digital marketing strategies for the Americas and APAC regions. At GE Healthcare, Cindy held roles as Global Digital Channel Marketing Leader and Digital Marketing Leader, focusing on omnichannel strategies and integrated campaigns. Earlier experiences include marketing communications at Vette Corp and roles in design and event marketing across various organizations. Cindy holds an MFA in Graphic Design from Boston University and a BA in Communication from Simon Fraser University.
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