Rada R'BIBE is an experienced marketing and commercial professional with 8 years in the pharmaceutical and healthcare sectors across North and West Africa. Currently, Rada leads trade marketing for Bayer in Francophone Africa, focusing on in-store visibility and channel development while also managing interim commercial operations in key West African markets. Rada's previous roles include Multi Channel Marketing Lead and Digital Marketing Specialist at GSK, as well as marketing positions at VirtualExpo and Bindmans LLP. Rada holds multiple degrees from Aix-Marseille Université, including a Master in Marketing and Communications.
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