Samantha Hamed

Samantha Hamed, MBA, has a diverse work experience. Samantha is currently the Content Marketing Team Lead at Bayt.com, where they actively measure, manages, and optimizes content performance. Samantha uses Google Analytics to deliver ROI based on agreed KPIs and implements content based on a data-driven content marketing strategy. Prior to this role, Samantha was a Senior Content Marketing Executive at Bayt.com, where they created structured content, conducted research, and developed content strategies.

Before joining Bayt.com, Samantha worked as a Digital Content Executive at QA Ltd from August 2019 to October 2021. Samantha also has experience as a Senior Education Counselor at Global Study UK, where they participated in recruitment fairs and established strong relationships with partner institutions. Samantha's earlier experience includes working as a Marketing Coordinator at INTO University Partnerships, where they managed event planning and marketing and PR activities.

Samantha Hamed holds a Master of Business Administration (MBA) degree in Business Administration and Management from UCAM Universidad Católica San Antonio de Murcia. Samantha also obtained a Bachelor's Degree in Risk Management from the American University of Madaba - AUM. Additionally, Samantha has completed various certifications, including Data-Driven Project Management, Artificial Intelligence for Marketing, Google Analytics, Inbound Marketing, Adobe Photoshop CC, Content Strategy and Editorial Planning, and Email Marketing.