Sudarshana Singh

Manageer, Consumer Insights at Bazaarvoice

Sudarshana Singh has a diverse work experience spanning various industries. Sudarshana started their career as an intern at the Defence Research and Development Organisation in 2014. Sudarshana then worked as an Account Manager at Practo from June 2015 to November 2016, where they played a crucial role in helping clinics modernize and build an online presence, resulting in a significant increase in revenues.

In 2017, Sudarshana joined Buzz4Health as a Strategic Alliance & Partnership Lead. During their tenure, they successfully created partnership models and implemented monetization and content creation opportunities with leading healthcare professionals and KOLs. Sudarshana also developed marketing campaigns and strategies, expanding into new medical sectors and monitoring the impact through KPIs.

Sudarshana's next role was as the VP of Krannert Graduate Women in Business at Purdue University in 2019, where they demonstrated leadership skills and contributed to the development and growth of the organization.

In their most recent role at Bazaarvoice since July 2019, Sudarshana served as a Manager of Consumer Insights. Sudarshana led an audience segmentation project and created regression models for app behavior data, aiming to improve user retention.

Overall, Sudarshana has proven their ability to drive growth, develop partnerships, and leverage analytical tools to achieve business goals.

Sudarshana Singh completed their high school education in Mathematics at Ahlcon Public School from 1997 to 2011. Sudarshana then pursued a Bachelor's degree in Electronic and Communications Engineering Technology from Amity University from 2011 to 2015. In 2018, Sudarshana enrolled in the Masters program at Purdue University Daniels School of Business, specializing in Business Analytics and Information Management, which they completed in 2019.

In addition to their formal education, Sudarshana obtained various certifications. In May 2019, they obtained a certification in T-SQL for SQL Server Administrator from Udemy. In March 2019, they completed the Tableau Essential Training certification from LinkedIn. Furthermore, in February 2019, Sudarshana obtained a certification in Business Analytics: Data Reduction Techniques Using Excel and R from LinkedIn. Additionally, they achieved the Google Analytics Individual Qualification from Google Analytics for Business in January 2019, as well as the Google Analytics for Beginners certification in the same month and institution.

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