Sarah Williams is a seasoned design professional with extensive experience in graphic design and leadership roles. Beginning a career as a Designer at Playne Design from October 2007 to May 2011, Sarah transitioned to a freelance graphic design role from May 2011 to April 2013 and then served as an Infographic Designer at Which? from April 2013 to November 2014. Following this, Sarah took on the position of Director at White Knot from September 2011 until June 2020. Recently, in May 2025, Sarah held the role of Creative Director for BBC Design Nations in Wales. Sarah holds a Bachelor of Arts in Graphic Design from Kingston University and has achieved a Foundation degree in Art foundation with Distinction from UWIC. Additionally, Sarah completed 3 A levels and 1 AS at Whitchurch High School.
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