Svetlana Eremenko

Associate Director - Ad Sales Operations at BBTV

Svetlana Eremenko has a diverse work experience spanning over 12 years. Svetlana started their career as a Junior Broker Assistant at Northwest Atlantic (Canada) Inc. in 2010. Svetlana later held the role of President at AIM BCIT from September 2010 to March 2011. Svetlana then worked as an Assistant Strategist at OMD Vancouver from February 2011 to January 2012. Following that, they joined Barlow Media as a Media Planner-Buyer from January 2012 to December 2014.

In August 2019, Svetlana joined BroadbandTV (BBTV) as the Senior Manager of Ad Sales Operations - International Markets. During their tenure, they successfully developed a scalable Ad Sales strategy for ten International Markets and consistently achieved or surpassed yearly targets, even in challenging circumstances such as 2020. Svetlana also played a crucial role in training and supporting the sales team, creating effective procedures and collateral materials for sales support, and establishing a culture of transparency and camaraderie within the team. Svetlana personally closed over 75% of the yearly department target in 2021, making their the top salesperson.

In April 2022, Svetlana assumed the role of Associate Director - Ad Sales Operations at BroadbandTV (BBTV). In this position, they direct the planning team in developing media plans for client's video advertising campaigns, collaborates with sales and marketing to formulate effective strategies, and establishes delivery benchmarks for complex campaigns.

Svetlana's work experience showcases their expertise in ad sales operations, strategic planning, team management, client care, and achieving sales targets. Svetlana has worked with notable clients such as ByteDance (TikTok), Victoria's Secret, Amazon, and Paramount Pictures.

Svetlana Eremenko completed their Marketing Management Diploma in Marketing Communications at the British Columbia Institute of Technology from 2009 to 2011. Additionally, they obtained certification as a Certified ScrumMaster® (CSM®) from the Scrum Alliance in March 2021.

Links

Previous companies

MG OMD logo