Irina Ifrim is a seasoned marketing professional with extensive experience in multi-channel marketing, content creation, and digital campaign analysis. Currently serving as a Senior Marketing Manager at Beacon since February 2020, Irina coordinates and executes comprehensive marketing strategies, analyzes campaign performance using various analytics tools, and collaborates with stakeholders to enhance product strategies. Prior roles include Marketing Manager at Hanson Wade and E-commerce Assistant at Krisp Clothing, where Irina was instrumental in planning marketing strategies and monitoring market trends. With a solid educational foundation in Advertising and Public Relations from Universitat d'Alacant and specialized training in Digital Marketing Strategies, Irina Ifrim brings valuable expertise to the marketing field.
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