Amanda Diaz is a seasoned marketing professional with extensive experience in brand management and product marketing within the beauty and accessories industries. Currently serving as Sr. Brand Manager at Beauty by Imagination since June 2025, Amanda previously held key roles at Conair LLC, including Marketing Director and Sr. Product Manager for Scunci Hair Accessories/Cosmetic Bags, where responsibilities included overseeing product lifecycles, developing long-term strategies, and managing vendor relations. Prior experience includes serving as Sr. Brand Merchandising Manager for Ralph Lauren Jewelry at Carolee, LLC, and as Licensing Manager at kate spade new york, where Amanda managed a significant portfolio and ensured brand consistency across products. Amanda holds a Bachelor of Science in Apparel Marketing from the University of Massachusetts Amherst.
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