Paulina Szmydke-Cacciapalle

Paulina Szmydke-Cacciapalle has extensive experience in journalism and the beauty industry. Since 2020, they have been working as the Editor In Chief at BEAUTYSTREAMS, overseeing content quality, research direction, and style. Paulina leads an international team and develops seasonal forecasts for the beauty industry. Paulina also writes reports for BEAUTYSTREAMS Premium and provides expert insights to the press. Paulina has represented BEAUTYSTREAMS at industry events and assists premium clients with expert knowledge.

Prior to their role at BEAUTYSTREAMS, Paulina authored the book "Making Jeans Green: Linking Sustainability, Business and Fashion" and worked as a Sustainability Writer and Fashion & Beauty Correspondent for WWD, Vogue, and BEAUTYSTREAMS from 2016 to 2020.

Paulina has also worked as a Men's Wear and General Assignment Reporter for WWD from 2012 to 2016, a Reporter for Footwear News from 2014 to 2016, and a Luxury Market Reporter for Global Blue from 2010 to 2012.

Paulina's earlier experience includes working as a Fashion and Art Writer for various publications such as FT/How To Spend It, The Wall Street Journal, Die Zeit, and Parnass Art Magazine from 2009 to 2012.

Before transitioning to journalism, they held positions at Kurier as Deputy Managing Editor and Senior reporter/Columnist from 2004 to 2009. Paulina also worked as an Intern for the IAEA and ORF Washington D.C. Bureau in 2004.

Overall, Paulina Szmydke-Cacciapalle has a diverse background in journalism, specializing in fashion, sustainability, and the beauty industry.

Paulina Szmydke-Cacciapalle has a diverse education history. Paulina obtained their Bachelor's degree from the University of Vienna between 1998 and 2002. During their time at Piaristen High School in Vienna, they completed their A-Levels in Latin, German, English, and Mathematics from 1990 to 1998.

Paulina further pursued their education at various institutions abroad. In 1995, they participated in an exchange program at Kenyon Wanamingo High School in Kenyon, MN, USA. Additionally, that same year, they attended Yale University in New Haven, CT, USA, as part of an exchange program, where they studied English, US History, and US Government.

Paulina later engaged in another exchange program at Marymount College in Tarrytown, NY, USA, in 1996, specializing in English and US Press. Paulina's academic journey continued in 2004 when they participated in another exchange program at the Missouri School of Journalism in Columbia, MO, USA. During this program, they focused on courses related to Creative Writing, Copy Editing, and Broadcast News.

Finally, in pursuit of their passion for journalism and communication, they obtained a Master's degree in Journalism and Communication from the European Journalism Academy in Vienna, Austria, from 2003 to 2005.