beBettor
Chris Hyland is a seasoned entrepreneur and strategic advisor with extensive experience in the technology and marketing sectors. As Co-Founder of The Happiness Index Ltd since 2014, Chris has focused on enhancing employee engagement and happiness within organizations. In 2024, Chris founded Chris Hyland Advisory, offering strategic guidance to businesses and entrepreneurs. Additional roles include Investor and Advisor positions in companies such as beBettor, Ecrubox Digital, Monzo Bank, and Guild, as well as former Chief Executive Officer at Artefact and Co-Founder of 4Ps Marketing. Chris holds a BSc in Business & Marketing from Canterbury Christ Church University.
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beBettor
beBettor is a data analytics platform that specialises in evaluating the affluence and affordability of individual UK customers in a frictionless and non-intrusive way. Our innovative suite of products offer unique insights that help companies better understand their customers' financial standing, deliver more personalised customer experiences and power better business decisions