Francesca Gatti

Francesca Gatti is an experienced marketing professional with a strong background in brand management and customer marketing. Currently serving as a Shopper & Customer Marketing Manager at Beiersdorf since September 2014, Francesca has focused on category development for brands such as NIVEA SUN, NIVEA Deo, and NIVEA Men while also working in POS and Trade Marketing. Previous roles at Beiersdorf include Senior Brand Manager for Digital D2C in Natural Face Care & Cleansing and Brand Manager for Nivea Face and Labello. Francesca began their career at Henkel as a Junior Brand Manager and Assistant Brand Manager in Hair and Body Care. Earlier experience includes a marketing and events role at La Triennale di Milano and communication positions at Fiera Milano SpA. Academically, Francesca holds a Master of Science in Marketing Management from Università Bocconi, an Erasmus Master's degree in Marketing & Management from Corvinus University of Budapest, and a Bachelor’s degree in Business Administration & Management from Università Bocconi. Educational background also includes a high school exchange program in the USA and a diploma from Liceo Scientifico Leonardo Da Vinci in Milano.