Beiersdorf
Giuseppe Longo is a seasoned professional with extensive experience in digital product management and international marketing, currently serving as Senior International dCRM Manager at Beiersdorf since September 2016. Giuseppe has successfully led the global strategy for Derma and Healthcare CRM activities and has overseen the development of Consumer Engagement Applications to enhance consumer experiences. Previous roles include Senior Global Digital Product Manager, Digital Product Manager, Key Account Sales Specialist, and International Brand Manager at Beiersdorf, alongside managerial positions at Visual Meta GmbH and Accenture. Giuseppe holds multiple advanced degrees in International Relations and Business Administration from esteemed institutions, including ESCP Business School and Alma Mater Studiorum – Università di Bologna.
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