Silvia Scalari

Silvia Scalari is a seasoned marketing professional with extensive experience in digital marketing and brand management. Currently serving as a Digital Marketing & Social Media specialist at Beko Europe since April 2024 and a Senior Digital Brand Specialist for EMEA at Whirlpool Corporation since February 2022, Silvia has a strong background in developing and managing digital campaigns. Previous roles include Digital Marketing at TOD'S Group, where responsibilities involved supporting the overall marketing strategy and coordinating projects from May 2014 to April 2022, and serving as a Senior Account at McCann Worldgroup from September 2008 to February 2014, managing various creative processes for advertising campaigns. Educational credentials include an Executive Master in Luxury Goods Management and degrees in Communication Sciences from Università Cattolica del Sacro Cuore.