Letícia Dinis Baptista

Letícia Dinis Baptista is an experienced professional in merchandising and e-commerce, currently serving as an Analista Merchandising I at Beleza na Web since February 2024. Responsibilities include developing exclusive pages and content cards, organizing in-store events, and conducting competitive analysis. Previously, Letícia worked at Beautybox from June 2021 to January 2024 as an Analista Merchandising I and Assistente de Merchandising, focusing on platform operations, creative development, and supplier prospecting. An internship in purchasing at OneMarket Brasil and monitoring roles at Centro Universitário Belas Artes de São Paulo contribute to a well-rounded background. Letícia holds a degree in Communication with an emphasis on Advertising and Propaganda from the same institution, completed in 2019.