Dax Vercauteren

Dax Vercauteren serves as the Commercial Director at Adform since January 2013, overseeing operations for key clients in Belgium and France, focusing on ad serving, creative, and programmatic solutions. Dax is also the President of the Programmatic Media Experts HUB for BAM, promoting programmatic media adoption in Belgium. As the owner of SymDroid Services, Dax engages in online marketing, website design, and other ventures, including DJing and ski instruction. Additionally, Dax manages the website MoviePulp, a prominent film and DVD blog in Flanders. Previous roles include Head of TD Technology Benelux at TradeDoubler and various positions in online consulting and ski instruction. Dax holds a master’s degree in Communication Sciences from Vrije Universiteit Brussel and a master-na-master in Usability Design from KU Leuven.