Mat Kajda has extensive experience in marketing and commercial roles, particularly in the sports industry. Mat has served as the Head of Marketing and Commercial at Belgravia Leisure's City of Sydney Aquatic & Fitness Centres since November 2022. Prior to that, they held the position of Head of Product, Sales, and Marketing at the same organization from January to November 2022. Mat also worked as a Marketing Manager at the City of Sydney Aquatic & Fitness Centres from August 2020 to December 2021.
Before joining Belgravia Leisure, Mat worked as an Account Director at Ballpark, where they managed the agency's largest client, McDonald's, and their Australian sports sponsorship with the AFL. Mat oversaw the successful delivery of various AFL leveraging initiatives, including the "WIN the Ultimate Grand Final Day Kick 2 Kick Experience" campaign in 2019, which received 300,000 competition entries. Despite setbacks due to Covid-19, they also successfully delivered the "Macca's Captain Cards" gift with purchase campaign in 2020.
Mat's previous experience includes working as a Network Partnerships Manager at News Corp Australia from 2016 to 2019 and as a Digital Solutions Specialist during the 2016 Rio Olympics at Seven West Media. Mat also served as an Account Manager at the South Sydney Rabbitohs from 2013 to 2016, where they managed major partnerships and contributed to the commercial growth of digital platforms.
Earlier in their career, Mat worked as a Digital Sales Coordinator and Sport Sales Coordinator at Multi Channel Network, as well as a Game Development Officer and Casual Game Day Staff member at GWS Giants.
Overall, Mat Kajda has a diverse background in marketing and commercial roles, with a focus on the sports industry.
Mat Kajda completed a Certificate in eMarketing for Business from TAFE NSW in 2020. Prior to that, they obtained a Certificate IV in Allied Health Assistance from Western Sydney University in 2009. Mat then pursued a Bachelor of Health Science from Western Sydney University, specializing in PDHPE Teaching with a sub-major in Sport Management, from 2009 to 2011. They also attended General Assembly in 2017 for a Pricing Strategy course.
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