Believ
Madeleine North has a comprehensive background in various industries including telecommunication, advertising, data protection, and marketing. With a strong foundation in commercial analysis, pricing models, customer experience management, and project leadership, Madeleine has excelled in roles such as Assistant Planner, Commercial Deals Specialist, and Value Added Services & WiFi Product Manager at companies like Virgin Media and Virgin Media Business. Currently pursuing a MSc Spatial Planning Degree Apprenticeship at UCL, Madeleine's expertise lies in optimizing business processes, enhancing customer experiences, and driving strategic initiatives for business growth.
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Believ
Believ, the trading name of Liberty Charge Limited, is an electric vehicle (EV) charge point operator (CPO) on a mission to deliver cleaner air for all. It installs, operates and maintains all speeds of publicly accessible charge points at zero cost to both public and business sectors. Believ uses 100% renewable energy as part of its overarching passion and commitment to minimising the effects of climate change. Believ is funded by Liberty Global Ventures and Zouk Capital, the manager of the HM Treasury-backed Charging Infrastructure Investment Fund (CIIF). Believ partners with sister company Virgin Media O2 in the deployment of charging infrastructure, enabling the installation of charge points at scale and pace throughout the UK. Believ is the trading name of Liberty Charge Limited incorporated in England and Wales with registered number 12231122 whose registered office is at Griffin House, 161 Hammersmith Road, London W6 8BS.