Kevin O'Brien is an experienced professional in video audience development and content strategy, currently serving as the Global Head of Video Audience Development at Believe since September 2023. Prior to this role, O'Brien worked as a Content Strategist and Director at OLV MEDIA, where a focus on digital video analytics facilitated collaboration with major global brands. O'Brien's extensive background includes positions at Economist Impact as Senior Paid Social Account Director, The Economist as Audience Development Director, and iProspect as Director of Video. O'Brien has successfully launched and managed campaigns across various platforms, driven audience growth, and optimized advertising strategies for diverse sectors. O'Brien's career also features roles at CNBC, Rightster, BBC Worldwide, and the BBC, along with a Bachelor of Arts in Egyptology and Ancient History from Swansea University.
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