WP

Will Park

Vice President, Brand Integration at BENlabs

Will Park has a diverse work experience starting from 2003. Will began their career as a Script Reader at Henderson Productions and Parkway Productions. Will then worked as a Club Fitting Specialist and Golf Club Salesperson at Roger Dunn Golf Shops. In 2006, they joined G.R.A.C.E. Productions as an Associate Producer. In 2007, they moved to Ten100 Productions, where they worked as an Associate Producer. From 2008 to 2014, they served as a Manager, overseeing Product Placement through GRACE Culture Marketing at Red Bull. In 2014, they joined BEN and held multiple roles, starting as a Sr. Manager and subsequently progressing to Director, Executive Director, and currently Vice President of Brand Integration. At BEN, they led the content integration team, sourcing, negotiating, and executing branded integrations for various global brands. Their responsibilities included working with brands like Microsoft, XBOX, General Motors, Proximo Spirits, Heineken, Zillow, WIX, Dunkin Donuts, Carl's Jr./Hardee's, Hyundai, BOSE, and Wounded Warrior Project.

Will Park attended UC Irvine from 2001 to 2005, where they earned a Bachelor of Arts (B.A.) degree in Film and Media Studies.

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