Mariana Valdivia

Business Development Lead Specialist at Benchmark Digital Partners LLC

Mariana Valdivia has a diverse work experience spanning different industries and roles. Mariana began their career in 2012 as a Personal Assistant at Patronato de la Feria Nacional de San Marcos. From 2013 to 2014, they worked as an Assistant Research Analyst at Universidad Autónoma de Aguascalientes, where they supported research projects related to tourism development.

In 2014, Mariana joined Posadas as a Front Desk Receptionist and played a key role in planning and prospecting key accounts for the opening of a hotel. Mariana also analyzed market share, evaluated customer needs, and provided sales advice to business groups. Mariana continued working at Posadas as a Banquets Executive, responsible for sales of social and business events. In this role, they developed operational plans, devised optimal strategies for events, and sought continuous improvements.

Later, Mariana transitioned to the role of Sales Executive at Posadas, where they planned and prospected key accounts, analyzed market share, and negotiated agreements. Their responsibilities also included identifying sales possibilities and providing guidance to customers.

Currently, Mariana is working at Benchmark Gensuite as a Business Development Lead Specialist. Mariana started in September 2020 as a Business Development Associate, focusing on supporting ongoing sales participation activities with potential clients in Mexico and Latin America. Mariana responded to requests, qualified needs, built relationships with potential clients, and designed and executed plans to identify new prospects. Mariana then progressed to the role of Business Development Specialist, where they continued their business development efforts. In October 2022, they assumed the position of Business Development Lead Specialist.

Overall, Mariana's work experience showcases their expertise in business development, sales, event management, and research analysis.

Mariana Valdivia completed their Bachelor's degree in Tourism Management from Universidad Autónoma de Aguascalientes, which they attended from 2010 to 2014. Later, they pursued a specialization in Tourism Organizations Management from Universidad de Colima, from 2016 to 2017. Additionally, Mariana also obtained a Bachelor's degree in Gestion du tourisme et de l'hôtellerie (BGTH) from École des sciences de la gestion (ESG UQAM); however, the exact start year is not provided while the end year is mentioned as 2013.

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