Marta Maria Cardona is a seasoned professional in sales and marketing operations with extensive experience in data-focused strategies and CRM management. Currently serving as a Senior Sales and Marketing Operations Specialist at Benevity since November 2021, Marta has successfully led process improvements, data migration, and automation projects while supporting international sales and marketing teams. Prior roles include Sales Strategy Consultant at MUTUA DE PROPIETARIOS, where Marta contributed to customer experience enhancement and sales strategy development, and Marketing Operations Specialist at Erasmus Student Network, managing multi-channel campaigns across Europe. Marta's earlier experience includes CRM Campaigns Specialist at Picker and a strategy role at Mas Torroella, reinforcing expertise in lead generation and data analysis. Marta holds a Bachelor's degree in Business Administration and Management from Universitat Pompeu Fabra and further education from Bentley University.
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