Michael Sirmon

Michael Sirmon is a seasoned retail account manager at Bentonville Merchants, specializing in sales, marketing, and analytics since October 2016. Prior to this role, Michael spent a decade at New Balance focusing on brand sales and product development, and 18 years as a sales and production manager in sports marketing and retail management. Michael holds a Bachelor of Business Administration degree from The University of Southern Mississippi, obtained between 1977 and 1980, with a focus on business, management, and marketing.