Bergdorf Goodman
Diego Herrera is a skilled Digital Experience Designer currently employed at Bergdorf Goodman since August 2022, where responsibilities include designing digital lookbooks for prestigious luxury brands such as Burberry, Chanel, Dior, and Issey Miyake, and enhancing the luxury shopping experience online and through app collaboration with Farfetch Platform Solutions. Previously, Diego served as a Graphic Designer at Sundae School from February to May 2022, where creative direction was provided for a consumer site specializing in cannabis sales, alongside branding and ideation for fashion and collaborative product drops. Prior experience includes a position as a Graphic Designer at A/B Partners from July to December 2021, focusing on creating brand identities and digital experiences promoting equity. Diego holds a Bachelor of Fine Arts in Graphic Design from The Cooper Union for the Advancement of Science and Art, completed in May 2021.
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