Bershka
Mireia Antich is a Digital Analytics and CRO Lead at BERSHKA since April 2024, with a solid background in digital analytics and e-commerce. Prior experience includes a role as Senior Digital Analyst at Fossil Group, Inc., where performance analysis and A/B testing were key responsibilities. Mireia also served as Analytics Manager at MediaMarkt Iberia, focusing on e-commerce KPIs and user experience analysis. Previous positions involved establishing an analytics department at Macnificos and conducting e-commerce analysis at MediaMarkt Iberia. Mireia began a career in auditing at Deloitte and gained initial experience in the e-commerce photography department at MANGO. Educational qualifications include a Master's degree in Digital Business Management from IM Digital Business School and a Bachelor's degree in Business Management from Universitat Pompeu Fabra.
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Bershka
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Together we are… We are real, we are fearless, we are brave. We follow our own path, we respect each other, we listen. We are inclusive, a brand for the whole world. We care about the planet and creating a sustainable future. We are playful, never boring. We are modern, always fresh. We are young, we are cool, we are now. We are Bershka