Jill Giefer

Head Of Enterprise Research & Experience Measurement at Best Buy

Jill Giefer has a strong background in consumer research, marketing insights, and enterprise strategy. With experience at Best Buy in various leadership roles, Jill has also been involved in research projects for diverse industries including retail, financial services, technology, and healthcare. In addition to their corporate experience, Jill has also served on advisory boards and judging panels within the marketing and advertising industry. Jill holds a B.S. in Communication from Boston University, an M.A. in Strategic Communication from the University of Minnesota, and has completed additional education at UCLA Anderson School of Management.

Links

Previous companies

Association of National Advertisers logo

Timeline

  • Head Of Enterprise Research & Experience Measurement

    May, 2022 - present

  • Sr. Director, Enterprise Research

    August, 2020

  • Sr. Director, Brand & Marketing Insights

    January, 2018

  • Director

    September, 2016

  • Sr. Manager, Consumer Research, Consumer Insights Unit

    October, 2013

  • Manager, Consumer Research, Consumer Insights Unit

    August, 2012

  • Sr. Analyst And Associate Manager, Consumer Insights Unit

    November, 2009