Kelly Smith

Kelly Smith is currently the Digital Marketing, SEO and Content Strategy Director at Best Egg, leading a team and several agency partners. Prior to this, Kelly held roles such as Senior Vice President, Group Account Director and Vice President, Account Director at Zimmerman Advertising, managing accounts like Michaels Arts & Crafts, Essilor, Transitions, and more. With experience at Ulta Beauty, OfficeMax, and Ace Hardware Corporation, Kelly has a strong background in marketing, brand development, and visual merchandising. Kelly holds a Bachelor of Arts in Marketing from North Central College and has completed advanced Google Analytics courses.