Best Way Management
Sejer Aagaard is a seasoned professional in sports management, currently serving as the Head of Partnerships at Best Way Management since November 2024, leading commercial consulting and partnership strategies. Previously, Aagaard held key positions at Ecooking A/S as Head of Partnerships & Sales Denmark, and at Amayse as Head of International Sales & Marketing, focusing on strategic account management and global partnership development. Aagaard has contributed to various organizations including Jelling Musikfestival, UEFA, and FC Midtjylland A/S, with expertise in sponsorship activation, event planning, and stakeholder relationship management. Aagaard's educational background includes a UEFA Certificate in Football Management from the University of Lausanne and a Bachelor's degree in Sport Management.
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Best Way Management
We are a specialized sports agency with expertise in handball, football, cycling and e-sports. At Best Way Management, our extensive European networks helps athletes, coaches and clubs achieve the best possible results. Beyond our core services we excel in securing unique sponsorships and ambassadorship opportunities, bringing brands and athletes closer to their fans and customers. With advanced digital marketing and social media strategies, we showcase our clients’ achievements and connect with partners, sponsors and fans.