David P.

David P. is an experienced marketing professional specializing in CRM and email marketing, currently serving as the CRM/Lifecycle Marketing Manager at BET Networks since January 2020. In this role, David conceptualized and launched the BET+ lifecycle communication journey, enhancing user onboarding and retention strategies. Prior to BET, David held various marketing positions, including Director of Email Marketing at Wondros, where focus was on the All of Us Research Program, and Senior CRM/Email Marketing Manager roles at VS Media, Universal Music Group, Atypical Brands, and Velocity Marketing Software, building diverse expertise in campaign management and customer engagement analysis. David began a career in email marketing at Email Marketing Power and holds a degree from Robert Morris College.