Marcelo Moreira has a strong background in media coordination and analysis, holding positions such as Coordenador de Mídia Programática at BETC HAVAS and Coordenador de Mídia at aldeiah. Previous roles include Analista de Mídia Pleno at Jüssi, and positions as Analista de Mídia at Jotacom - The Cross Performance Agency and Digital Group, where the focus was on media analysis at both junior and mid-level capacities. Marcelo holds a degree in Tecnologia, Marketing from Uninove - Universidade Nove de Julho, completed between 2019 and 2021.