Lola Jalenques is a seasoned art director currently serving as the Directeur artistique at BETC since November 2022, specializing in luxury branding. Prior to this role, Lola held various positions at McCANN Paris, including Directrice artistique in the Beauty team, where experience was gained working with L’Oréal. Lola’s earlier career included roles as a junior art director and assistant art director at L’Oréal Paris, along with internships at Minimal and the Musée de l'imprimerie du Quebec, where experience in digital graphic design and traditional printing was acquired. Lola's academic background includes a Master 2 in design graphique from École Intuit Lab, complemented by a Licence in design graphique-communication visuelle and preparatory studies in art.
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