Mehdi Benali

Managing Director at BETC

Mehdi Benali has a diverse work experience spanning over several years. Mehdi most recently served as the Managing Director at BETC since April 2021. Prior to that, they held the position of Head of Brand and Communications at Ankorstore from February 2021 to April 2021. Mehdi also worked at SID LEE, where they held multiple roles including Managing Director from January 2018 to September 2020, Deputy Managing Director from February 2015 to January 2018, and Business Director from January 2014 to January 2015. Before joining SID LEE, they worked as a Business Director at FRED & FARID GROUP from September 2012 to December 2013. Mehdi's earlier experiences include working as a Team Director at BBH London from July 2007 to July 2012, an Account Manager at GREY London from April 2006 to June 2007, an Account Executive at Springer & Jacoby Paris from March 2005 to March 2006, and an Account Executive at TBWA Paris from September 2004 to March 2005.

Mehdi Benali pursued their education from 1999 to 2004 at Université Paris I Sorbonne, where they obtained a Bachelor's degree in Business Administration and Management, specializing in General Management. Following this, from 2004 to 2005, they attended CELSA Paris-Sorbonne, where they furthered their studies with a Master's degree in Marketing & Brand strategies.

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Timeline

  • Managing Director

    April, 2021 - present

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